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Enrollment and Marketing Audits

Successful enrollment and marketing programs do not happen by chance. CSM’s enrollment and marketing audits are designed to analyze and assess not only what is currently being done but how and why it is being done in relationship to desired outcomes.

Distinctive Features of a CSM Enrollment and Marketing Audit

Comprehensive: An examination of not only the admissions office, but how other individuals and groups are positioned for effective collaboration
Qualitative and Quantitative Data: Examining historical, current, and projected enrollment, demographic and other data indicators with unique and defining indicators revealed through extensive individual and focus group interviewing
Market Distinction and Differentiation: Identification of messages and strategies that align with mission and promote unique strengths

An Audit Investigates

Structures, Roles and Responsibilities
Recruitment Strategies
Admissions and Registration Strategies
Tuition, Tuition Assistance, and Scholarship Programs
Retention and Reenrollment Strategies
Marketing for Image and Enrollment

And, much more.

Contact us today to customize an Enrollment and Marketing Audit to support the vitality and growth of your organization.

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The Value of CSM Services

“We are grateful to Catholic School Management for conducting an Enrollment and Marketing Audit at Providence Catholic High School. The results of the audit provided a plan to enhance our marketing strategies and programs and develop a culture of enrollment at our school that resulted in a 17% increase for our placement exam. We recommend Catholic School Management and the benefits of an Enrollment and Marketing Audit.”

-Ed Barrett
Director of Institutional Advancement
Providence Catholic High School

"In every one of their interactions, I found CSM to be insightful, thorough, realistic, and positive. Their experience was invaluable as we recast our marketing and enrollment efforts into a coordinated Pre-K-12 message. Working with CSM, we were able to better see what role Catholic education plays in our region and how we might best answer the call."
-Matthew J. Mio, PhD,
Board Member
Shrine Catholic Schools

Email: CSM Office
csmoffice@cbservices.org
Telephone: 203-421-5169